All posts ofThe Creative Writer

Bernie Drew - A True Unsung Queensland Rugby League Hero

Bernie Drew – A True Unsung Queensland Rugby League Hero

Queensland Rugby League Team, 1951   Qld vs NSW Game 1, 1951 – Bernie Drew rises to the occasion. The state of the game of rugby league in Queensland the late 1940s was at a critical juncture. Since the end of World War II, Queensland had won only two games overall in the interstate series. […]
Test Match Battle of Brisbane 1970

Test Match Battles of Brisbane

The Australian Test Team in the Battle of Brisbane III   Battle of Brisbane I Date: June 18th, 1932 Venue: The ’Gabba Score: Australia 15 – Great Britain 6 Before the game, the Australian coach, Harry Sunderland, made an audacious visit to the visitors’ dressing room. He proceeded to give a ‘helpful’ explanation of how […]
Duncan Thompson - The Downs Fox

Duncan Thompson – The Downs Fox

‘The Downs Fox’ was born in Warwick, Queensland in 1895. At 17, he started playing for Starlights in the Ipswich competition and debuted for Queensland in 1915. Although he was shot at Dernancourt, France in the right lung in World War I, he survived to become the captain of the Queensland team. He made his […]
American All Stars Rugby League Tour - 1953

American All Stars Rugby League Tour – 1953

Organiser, manager and second-rower Mike Dimitro brought 21 players with him for the American All Stars Tour of Australia and New Zealand in 1953. Dimitro was an elite American football player who had come to Australia during World War II and developed a keen interest in rugby league while being involved in services wrestling and […]
Bobby Bax - Greatest Coach in the History of Rugby League

Bobby Bax – Greatest Coach in the History of Rugby League

Bobby Bax was a ‘player’s coach’. His success was founded on building up an exceptional team culture where he and his players grew to genuinely care about each other. The camaraderie that developed as a result was evident on the football field, game after game and year after year. If there was a blue on […]
Tips To Improve Your Copywriting - Copywriting Fundamentals

Tips To Improve Your Copywriting – Copywriting Fundamentals

Copywriting Fundamentals 1. Solve A Problem Your number one goal as a copywriter is to persuade your prospective buyer to purchase your product or service. The number one question any copywriter should ask themselves is, ‘How am I going to do that in the most effective way?’ The answer is to show your prospective buyer […]
Tips To Improve Your Copywriting - Basic Writing Skills

Tips To Improve Your Copywriting – Basic Writing Skills

Basic Writing Skills 1. Blank Page Syndrome Every writer has experienced the frustration of sitting in front of a screen with an open blank document and the cursor flashing at you, like it’s mocking you. It’s often hard to get started because you’re worried about making mistakes. Try a timed session where you push yourself […]
How to Write a Copywriting CV

How to Write a Copywriting CV

For copywriters who’re looking to work for an employer, like a marketing agency or a public relations firm, having a polished CV is essential. Usually when a position is advertised, the decision maker who’s sifting through potentially hundreds of CVs will only look at each one for less than two minutes. They want to compile […]